Therefore, if you do social media marketing , you have no excuse not to include Instagram in your plans. And since the best plans Image Masking are those that are supported by data, we are going to see some of the most surprising figures of Instagram marketing and what they mean for agencies and advertisers. Course: Video on the best strategies in Instagram Ads 10 Instagram Marketing Statistics You Can't Miss 1 7 out of 10 hashtags on Instagram are branded Today, hashtags are an essential part Image Masking of how we understand social networks. Not only do they help users organize and categorize content, they are also the spark that drives many social media marketing campaigns .
On Instagram, hashtags are very important to organize and promote content; in fact, posts that contain at least one hashtag have 12.6% more engagement. Although it is possible to include up to 30 hashtags per post, studies suggest that the Image Masking optimal number is 11. And among all this avalanche of hashtags, 7 out of 10 are branded, that is, they have been launched by a company and include the name of the company or products or some slogan. If you want to know more about a good hashtag strategy, you can find out by clicking here. examples of hashtags on instagram - Marketing 2 71% of American companies use Instagram Instagram adoption is skyrocketing among users, and businesses couldn't be Image Masking left behind. So much so, that the number of US businesses using Instagram has doubled in two years, from 32.3% in 2015 to 70.7% in 2017.
Instagram statistics - Marketing This growth is closely related to the appearance of company pages on Instagram and the new options of its Image Masking advertising platform . Thanks to them, brands can put their contact information in a highly visible place, create ads with different formats and objectives and know what is happening at all times thanks to analytics. In short, they have it easier than ever to do Instagram marketing. 3 80% of users follow a brand on Instagram Instagram is a fantastic Image Masking ally when it comes to directing users to your conversion funnel , and the data proves it: 80% of users follow at least one brand. 60% have heard of a product or service through Instagram.